November 10 , 2003
mPortal Provides Mobile Access to salesforce.com

SAN FRANCISCO: At salesforce.com’s Dreamforce user and developer conference, mPortal Inc, a leading provider of mobile solutions for businesses, today announced the availability of mSales, bringing the power of Sales Force Automation (SFA) to mobile phone users. Integrated with salesforce.com, mSales allows sales executives to access and update important account information using their existing mobile phones, eliminating the need to carry multiple portable computing devices. mSales is available to customers across the globe on mobile phones supporting Sun’s Java (J2ME) platform and the RIM Blackberry family of products.

In an increasingly competitive world, real-time access to time critical information can often play a key role in the success of any sales campaign. With mSales, a sales team accesses and updates key customer information in Accounts, Contacts, Events, Opportunities, Leads, and Tasks throughout the day and while on the road. By enabling customers to work with existing hardware and phones within their current infrastructure, mPortal lowers the Total Cost of Ownership (TCO) and enables rapid mobilization of sales force solutions. Requiring no capital expense, mSales is available as a monthly or annual subscription per user that includes downloadable applications for the mobile phone, system updates, and online help.

“mPortal embodies the spirit of on-demand applications with mSales,” said Roger Goulart, vice president of global alliances, salesforce.com. “By bringing the familiar, intuitive interface of salesforce.com to mobile phones, mPortal is driving new levels of convenience and productivity to salesforce.com customers.”

With mSales, mPortal expands the capability of salesforce.com into mobile and wireless environments. The sales team and back office can access and exchange critical data instantly, enabling a dynamic environment for marketplace success. Key capabilities now available from the mobile phone are:

Account Management
The sales team can create accounts while in the field, which can be immediately accessed and supported by back office customer service. The sales team can access information about all accounts as needed from the office or the field.

Contact Management
The back office can update customer contact information that is accessed by the sales team in the field. The sales team can look up directions and contact information for each customer visit. Wireless access quickly accommodates meeting changes or new opportunities.

Event Management
Sales teams can schedule meetings with customers and prospects while capturing schedule changes. Wireless access ensures that back office staff can efficiently schedule events around the sales team’s up-to-the-minute schedule.

Opportunity Management
The sales team can update the deal value, stage in pipeline, and next steps while in the field, which optimizes the sales reporting process. The back office can create current status reports on team progress without waiting for field sales to visit the office.

Lead Management
The back office team can report new leads to the sales team with supporting information on the prospect. Your sales team does not lose time checking voice mail or receiving messages back at the office.

Task Management
Follow-up tasks for the customer or prospect, such as providing product specifications or warranty information, can be managed by the marketing staff at the back office.

“mPortal is committed to mobilizing business applications for customers across the world, improving the ROI from existing business applications and mobile communications investments,” said DP Venkatesh, CEO of mPortal. “With more than 110,000 subscribers in 110 countries, salesforce.com is a global provider of on-demand applications and thus a natural partner for mPortal to work with in developing this leading-edge solution.”
mSales for salesforce.com is available on J2ME and RIM devices on GPRS, CDMA, and iDEN networks.

About mPortal Inc.
mPortal is a premier provider of turnkey wireless data applications and infrastructure software solutions for mobile operators and enterprises. mPortal’s solutions enable mobile operators to increase revenue per user and maximize ROI from mobile data networks by rapidly introducing revenue-generating applications to their end-users. Enterprises can leverage the ubiquity of mobile devices and data networks to lower operational costs while enhancing productivity, service and support through their mobile workforce. mPortal is based in Vienna, VA, with global operations, customers and partners including Alltel, Reliance Infocomm, Xerox Corporation, Motorola, HP, SUN and BEA Systems.